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• Module 1: Welcome and Introduction
• Module 2: The Digital Advertising Ecosystem: Understanding How Retargeting Works
• Module 3: Developing Your Remarketing and Retargeting Strategies
• Module 4: Planning Your Retargeting Campaigns Like A Pro
• Module 5: Using Google Analytics To Develop and Build Your Audience Segments
• Module 6: Tips, Tricks & Shortcuts Using Google Tag Manager as Your Tag Management System
• Module 7: Building Your Remarketing Audiences In Your Google Analytics Account
• Module 8: Introduction To Configuring Your Remarketing Campaigns In Google AdWords
• Module 9: Using The Google AdWords Audience Builder To Build Your Retargeting Audiences
• Assignment
• Course Certification